More than 150 people spoke at the public hearing.
The plan is expected to be finalized in March.
Schools can provide training to administrators, teachers and parents to support LGBTQ+ students.
The governing body passed the resolution by a vote of 17-3-1.
College Park City Council members expressed general support toward allocating $2 million to the project.
The university has been higher than the national average since the 2016 election.
The admissions and enrollment graphic included the phrases “Students of color minus Asians” and “White or Asian students."
The professors are still designing the bot, and once it is released it will be available as a phone app.
“Being a part of Good Neighbor Day helps beautify the county in the city of College Park," said Elizabeth Hewlett, chair of the Maryland-National Capital Park and Planning Commission and the Prince George’s County Planning Board.
It is the fewest number of documented sexual misconduct investigations that the university has carried out in a single year.